BrandingPost: clientrelations Archives

clientrelations Archives

Nov17	It's not easy being different (Part 2) Stan DeVaughn November 17, 2006 Know More: accountmanagement, agencies, budgets, clientrelations, clients, customers, entrepreneurs, go-to-market, marketing, venturecapital, websites 2.0, venturecapital In yesterday's rant (View), I noted the fundamental requirement in this business to ask the toughest, and sometimes "stupidest" questions of entrepreneurs who would be category leaders and captains of new industries. I used the example of a mythical, Web... Continue Reading Posted at 3:43 PM \| Permalink \| Comments
Nov16	Think it's easy being different? Not in agencyland. Stan DeVaughn November 16, 2006 A meeting with a prospective client today afforded me the chance to talk about Steve Turner's, and my, favorite subject. Namely, our shop. Well, maybe not quite that crassly but I did get the opportunity to yammer at some length... Continue Reading Posted at 6:13 PM \| Permalink \| Comments
Aug11	Oooh, but I can't sit there the whole time without my laptop...and my water bottle! Stan DeVaughn August 11, 2006 Sorry, Seth, but Tom Peters' old saw about the importance of "being there" will, at least for the next few months, take on more importance that ever. Godin's lament today (Aug. 11) about the new layer of inconveniences at airports... Continue Reading Posted at 11:14 AM \| Permalink \| Comments
May26	The Five Deadly Habits of Ad Agencies (and all providers of marketing services for that matter) Stan DeVaughn May 26, 2006 My biz partner Steve Turner came back from New York this week after attending the big BrandWeek/Adweek conference (View). Here's what some panel members, all clients, had to say about agencies with "recessive" marketing genes: 1. Agencies who fall into... Continue Reading Posted at 12:34 PM \| Permalink \| Comments

clientrelations Archives

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