What’s most amazing about
Microsoft’s openness manifesto announcement today is that it can still coordinate anything of this magnitude at all. Which is impressive as hell right there. Another amazement: a corporate imperative to enable and encourage
engagement with customers. Yes, business customers, but users nonetheless. Some early-stage entrepreneurial outfits could learn a few things here, as could a lot of the bigger guys. Microsoft appears to
eschew monologue marketing and favor dialogues. Good on them.
As for the new “openness” of the products, when you look back, this isn’t anything new. At least not in theory. When Bill Gates “opened” talks with IBM circa 1980, as Apple remained a closed shop, the open “interoperability” concept was the common denominator. It became Microsoft’s nuclear propellant and the heart of its value proposition. Microsoft
brand promises reaffirmed today: open connections, portability of data, and more engagement with customers and “open-source communities”, according to Redmond.
» Know More Media Review: Link Love Melange from Know More Media
In the essence of spreading the highlights beyond the hot news topics and being more inclusive, I present to you today, a Know More Media Review melange of link love. Here's a random list of articles I enjoyed recently. eBay... [Read More]
Tracked on: February 22, 2008 5:54 PM | Permalink to Trackback