« February 2007 | Main | April 2007 »

Mar28
No free lunch, and NO FREE CONTENT!
David Lazarus, biz columnist for the San Francisco Chronicle (yes, a bit of an oxymoron), slammed a sledgehammer on the nail the other day when he went after the free-loading pinheads who believe that everything on the net should be free and that bloggers are the reportorial equivalent of news pros, reporters, editors, etc: So who will get the story?   This is the height of uninformed idiocy in today's Web 2.0 world,. and the downside of the Information Age.  People who believe they are fully informed because they read shoot-from-the-keyboard bloggerheads at the exclusion of everything else -- with whom they always agree, btw --  remind me of the pathetic people who believe they're warding off cancer by applying strict regimens of yoga, aroma therapy, herbs, and crystals hanging from their rear-view mirrors.  Moreover, the incredible number of young people who get their "news" exclusively from The Daily Show does not bode well for the future of democracy, if you believe in the quaint notion that an informed electorate is the foundation of one.  This is not good, folks.  Not good at all...
Mar27
The Clients from Hell: The Warning Signs
People are asking me if yesterday's post might have been a cryptic venting of frustration stemming from a recent experience.  In the interest of full disclosure, hell yes it was. Nobody likes to turn away business, especially in slow times.  But... Continue Reading
Mar26
Screen would-be clients
When a new piece of business comes calling and wants to do diligence on you, return the favor to them.  Ask these questions of them, even as they're asking you for references and a peek at your proprietary reel: 1. What specific... Continue Reading
Mar 1
Beware bogus buzz
It was bound to happen.  As "viral" marketing flowed into the so-called mainstream it was just a matter of time before the weasels went to work on phoney-ass blog postings, aliases, and emails to manufacturers' websites.  It's polluted the service... Continue Reading

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